Sales Training


True salesmanship follows very specific laws, has very specific steps and stages, and leaves a customer feeling happy and helped. It's honest, respectful, enlightening, friendly, and done with real care. It's the type of selling that wins you not only customers, but fans.

Not coincidentally, this is the type of selling that truly great sales closers have mastered. This is the type of selling that keeps pipelines full and moving, and builds a strong customer base that continues to reward you in the form of customer loyalty, reorders, and referrals.

Over the last 25 years, I have built 3 multimillion dollar sales companies and have trained thousands of sales professionals with my proprietary sales training system that teaches sales professionals how to virtually close sales at will.

Selling is defined as the process of persuading someone to buy your product, service or idea.  A process is an ‘organized series of actions (or steps) directed to some end.’  In order to close sales at will, one must fully know (and master) the precise universal steps a closer guides any prospect through to become a loyal customer.


My online sales course, Secrets of a Master Closer, is based on the fact that no amount of trick techniques or memorized gimmicks can take the place of knowing the basic anatomy of sales and persuasion.

With this in mind, my course begins with the ‘reverse-engineering’ of the entire sales process to reveal each of the 8 vital steps you must guide your prospect through in order for him/her to buy your product/service.   Most salespeople are very surprised to find that they have been leaving out one or more of these vital steps in their sales process. This alone can be worth the ‘price of admission’ because if you leave any step out, you will struggle. Use them all correctly, and you will be able to close unlimited sales.

By the time you complete my sales training you will know the purpose of each of these 8 steps, and how to methodically take any prospect through each, all the way to the close. And how to do it with integrity and pride.

Once someone truly knows the fundamentals of the sales process, they are then able to create, on their own, specific strategies, techniques and wordings that are best suited for their product/service and prospects. Knowing the basics of selling allows you to ‘think on your feet’ and to respond to any and all situations that arise during the sales process.

My training will give you the certainty and confidence in knowing that you can handle any prospect and close sales at will!


Here is some of what you will learn from my course:

  • The 8 precise steps of every sale. This is your ‘road map’ which will lead you to more closes in a shorter period of time.
  • How to set the stage from the very beginning of the sale by grabbing the prospect’s interest and establishing positive control, which is the key to being able to guide your prospect through all 8 steps.
  • How to easily discover which prospects can use and pay for your product/service, and which can't. Time is your most valuable commodity as a salesperson, and if wasted, it costs you money.
  • How to get prospects ‘begging’ to hear your sales presentation and solutions. Fail to do this and your presentation can fall on deaf ears.
  • The real and only purpose of the presentation and the crucial, often-missing steps that need to be taken first. If you're making the same presentation mistakes as most other salespeople, this lesson alone could double your sales.
  • How to smoothly create an abundance of closing opportunities and know when to act on them and close. This is the hallmark of every master closer. Become an expert on how to do this and close more sales than ever before.
  • Why it's a myth that you need to know multiple ways to close. Learn this one, simple method, and you'll be able to use it to close all of your sales.
  • Simple formulas to turn any objection into a closing opportunity. Use them and never fear hearing a prospect's objection ever again.
  • And a whole lot more!


There are a number of good books and seminars on sales that can help you. However, they are only good to the degree that you actually use the knowledge contained in them. Closing is a skill. And to fully grasp this skill, and be able to close sales nearly at will, requires much more than simply attending a seminar, or reading a book. It requires a system of training that ensures you actually master and use the necessary skills. Make sense?

We have created what we feel is the most effective sales training system available so a student not only understands what he or she learns, but more importantly, can effectively apply the skills of selling ensuring a maximum amount closes and success.

Our on-line training course is a comprised of my recorded video seminar and my best-selling book, “Secrets of a Master Closer”. A student alternately watches a lesson from my seminar and then reads the corresponding chapter from my book. These two mediums reinforce each other for maximum comprehension.

Once a lesson is completed, the student is then tested to verify that the most important aspects from that lesson have been learned correctly and retained.

After the test questions are completed, the student then does specific exercises (with a friend or an associate) to practice the various skills from that lesson until they are mastered. 

This process is repeated throughout the entire training until all the needed skills have been acquired. Upon completion the student has no doubt that they are a Master Closer. And it will be reflected in the noticeable boost in the amount of closes and income they generate. And isn’t that the bottom line?

In my course, you'll find the most important principles, techniques, and training exercises that I isolated, tested, and codified during my 25 years in sales and sales training.


This may be the best sales training you will ever experience, but I'll let you be the judge of that. I invite you to try out my course by clicking here and completing the first 2 lessons for free. I’m betting you will be hooked and wanting to know more.

Regardless of what you're selling, this course will help you sell more and sell faster. Whether you're new to sales and have no experience, or are a seasoned veteran looking for a way to boost your numbers, I can help you. I can make you a Master Closer.

Feel free to contact us if you have any questions. Thank you for your time and I wish you the best success!